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Three gongs and one gold at the Corporate Content Awards 2018

freestyle digital agency content awards

 The Freestyle and SAXOPRINT Teams at the Corporate Content Awards

With the hangovers put to bed (just about), we’re chuffed to announce Freestyle bagged a slew of silverware at the Corporate Content Awards 2018 in London for our B2B work.

We picked up three awards including gold in the ‘best user-generated content’ category for The Great British Postcard Competition – the campaign we created for SAXOPRINT.

The awards recognise corporate narrative and storytelling and were contested by heavyweights including Adidas, Microsoft, TATA, Rolls-Royce and Cisco.

Here’s what the judges had to say:

“Having identified a unique opportunity to bring print buyers and print designers together, SAXOPRINT worked with Freestyle to harness the power of social influencers and user-generated content.

 

The Great British Postcard Competition proved wildly popular without the need for paid media.

 

“They launched ‘The Great British Postcard Competition’, a play on one of the most beloved, quintessentially British pop culture phenomena: postcards. The competition proved wildly popular, creating entries, engagement and shares without the need for paid media.

In designer recruitment alone, let alone other metrics, the campaign is a standout.  By the time the awards ceremony rolled around, page views had increased by 553% and the number of platform users had skyrocketed by 450% – no mean feat for a new entrant to the UK market.”

TGBPC also picked up bronze for ‘best use of a celebrity/influencer’ (good work Mr Lydon) and ‘best use of digital’.

Thanks to all the talented designers who entered a postcard and helped us create award-winning user generated content!

[Case Study] More on the Great British Postcard Competition

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