Objectives
When major housing developers Taylor Woodrow and George Wimpey joined forces in a corporate merger, the newly formed Taylor Wimpey approached us with a brief to create a new corporate website, reflecting the new business, in just over 20 days.
Solution
Developing and delivering a site that fulfilled Taylor Wimpey's needs and business requirements entailed more than just a facelift. Having worked with Taylor Woodrow on their Spanish property campaign site and main corporate site, we had a head start understanding their business objectives, the marketplace and their user groups.
We were also able to draw on our experience building other major corporate dot-com sites to ensure that, despite the tight timeframe for this project, there was no compromise on quality, resulting in a site that is highly accessible and delivers Taylor Wimpey's content in a user focused manner.