In retrospect we've learned a few things;
some of them technical, others more about the way we present ourselves.
Next time we try something like this, we'll know that it doesn't matter
how much preparation you put into green screen work, it all comes down
to how you react to the changing lighting conditions on the day.
Perhaps
just as importantly though it was about us and the people who used the
booth having fun. I'm sure that adding a box of dressing up gear and
some cheesy music had as much to do with bringing in the crowds as it
did with getting people interested. Certainly giving visitors something
personalised to take away with them was a huge success.
Not to take anything away from any of the other exhibitors at the
Expo who put together some very impressive and slick looking presences,
but our low-tech, low-budget approach gave us a great platform to get
people involved and start some interesting conversations that maybe
didn't happen around some of the other stands. It just goes to show
that although the design element is what you'll ultimately be judged
on, the delivery method and the creative concept behind it is often
just as important.
The next challenge is where we take it from
here. We've certainly learned a lot from how people interacted with the
booth and even more about working with green screens in flash. If we
rebuild the booth it will definitely be booth 2.0 but above all the
whole exercise has been a good reminder to stretch ourselves creatively
and to think about how we present our work, not just the work itself.
www.fsnm.co.uk/photobooth
Send us your opinion on this by email to:
ideas@fsnm.co.uk